@article{article, title  = {{Reframing obesity: a critical discourse analysis of the UK’s first social marketing campaign}},

 publisher = {{Taylor & Francis }},

 url = {{https://doi.org/10.1080/19460171.2016.1191364 }},

 year = {{2016}},

 month = {{10}},

 author = {{Mulderrig JM}},

 doi = {{10.1080/19460171.2016.1191364}},

 volume = {{11}},

 journal = {{Critical Policy Studies}},

 issue = {{4}},

 pages = {{455-476}},

 note = {{Accessed on 2025/07/01}}}